8.2 Sustainable consumption

8.2 Sustainable consumption 

Eco-warriors

Essential Idea: Sustainable consumption focuses on reducing the use of resources in a product to minimise its environmental impact 

Consumer attitudes 

Eco-warriors

• actively demonstrate on environmental issues, someone who engages in direct action, ranging anywhere from planting tree to keep the lumber industry from cutting them down.

Eco-champions 

• champion environmental issues within organisations, someone who attempts to create change in a product or process that takes into account green or environmental issues.

Eco-fans 

Eco-fans

• enthusiastically adopt environmentally friendly practices as consumers, someone who usually buy anything that is environmentally friendly.

Eco-phobes

• actively resent talk of environmental protection, and purposely go against the ecological movements.

Eco labelling

• Provides reliable information about how the product impacts the environment, considering all stages of the product's life cycle: manufacture, distribution, use and disposal.
• Designers needs to be aware of the criteria for different labelling schemes in order to design products that satisfy the criteria. 
• Aids in the improvement of the workers have a role in the production's social and economic conditions, like the Fair Trade labelling
• Informs customers about how the energy is produced, and whether it meets certain requirements, like those of the FANC energy eco-labelling scheme. 
• Allows consumers to make informed choices.
• Energy labelling:                                                                                                                                            -The label provides 4 pieces of information:                                                                                         1. The product's details                                                                                                                     2. Energy classification that shows the product's electrical consumption                                       3. Measurements relating to consumption, efficiency and capacity etc.                                         4. Noise emitted from the product when in use.                                                                      -It shows the user how much energy is required by the product, as well as how                             efficient it is. Consumers can also make their choices in products, by taking into                         account how much energy is used by the product.                                                                          -Eco-labelling is given by a third party company.                                                                          -With consumers' help, they compare these labels, therefore more companies will                          compete to use a greener design.

                          

Creating a market
Pressure groups
Lifestyle and ethical consumption
Take-back legislation